According to foreign media reports, according to online tracking firm comScore said that Microsoft's new Internet search engine, Bing last December in the U.S. search market share to grow slightly. Its partners, Yahoo's market share declined slightly. Google in the lucrative U.S. search and advertising market continued to maintain a leading position in overwhelming market share in November from 65.6% to 65.7%.
comScore said that Yahoo in December in the U.S. search market share from 17.5% in November to 17.3%. Microsoft Bing search engine market share in November from 10.3% to 10.7%. Ask.com's market share from 3.8% in November to 3.7%. AOL's market share in November from 2.8% to 2.6%.
Bing was in January last year, Microsoft's search engine market share in the first 7 months of continuous moderate growth. Microsoft launched in June last year, Bing search engine and put 100 million U.S. dollars to advertising campaigns in order to challenge search giant Google.
Microsoft and Google have been continually upgrading and online search service functions. So far, Google has been in this competition, maintained an overwhelming advantage.
Competitor has focused on improving the search engine capabilities and use of the popular online community of real-time content, such as Twitter and Facebook and other social networking site's content into search results.
Microsoft CEO Steve Ballmer last week in Las Vegas at the Consumer Electronics Show, said, Bing will be HP's sales in 42 countries of the computers in the default search engine.
Yahoo and Microsoft announced in July a 10-year Web search and advertising partnership agreement for the joint fight against Google has built a stage. Under the agreement, Yahoo will be in their own Web site using Microsoft's search engine, also provides advertisers with exclusive global sales force.
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